Sustainability in merchandise: trends for 2025

Sustainability in merchandise: trends for 2025

Sustainability is no longer just a trend—it’s an essential part of how bands, brands, and businesses create merchandise. In 2025, the merchandise industry is undergoing a transformation, driven by consumer demand for eco-friendly practices and ethically made products.

From recycled materials to ethical production and the unique connection between music and sustainability, here’s how merch is making a positive impact in 2025.

1. Recycled materials are leading the charge

One of the biggest shifts in merchandise production is the move toward recycled materials. Items like tote bags, water bottles, and apparel are increasingly made from materials like recycled polyester and repurposed plastics.

At Sustainable Better Merch, we use recycled materials to create high-quality, eco-friendly products like recycled beanies and tote bags. By choosing these options, you’re helping reduce waste and conserve resources while offering merch that your fans and customers can feel good about.

Explore our sustainable products: Check out our merch products page.

2. Ethical production practices

Ethical manufacturing is at the heart of sustainable merchandise. In 2025, transparency and worker welfare are key concerns for consumers, making ethical production a priority for brands and businesses.

At Sustainable Better Merch, we partner with suppliers who meet the highest ethical standards, including Fair Wear Foundation-certified factories. This ensures fair wages, safe working conditions, and respect for workers’ rights throughout the supply chain.

Learn more about our commitment to ethical practices: Visit our sustainability page.

3. The link between music, merch, and sustainability

Music and merch have always gone hand in hand, but in 2025, sustainability is becoming a major factor in how bands create merchandise. Fans increasingly want to support artists who align with their values, and offering eco-friendly merch is a powerful way to do that.

By choosing sustainable options like organic cotton t-shirts or recycled tote bags, bands can reduce their environmental impact while building stronger connections with their audience. Sustainable merch not only reflects a band’s creative identity but also shows their commitment to making the world a better place.

For touring artists, we also offer flexible delivery options, ensuring your merch reaches your venues across Europe—helping you keep your fans happy while staying eco-conscious.

Learn more about our band merch solutions: Visit our band merchandise page.

4. Eco-friendly materials for modern branding

Today’s consumers care about what their merch is made from. Organic cotton and recycled fabrics are becoming the new standard for merchandise, offering durability, comfort, and a lower environmental footprint.

At Sustainable Better Merch, all our organic cotton is GOTS-certified, meaning it’s grown without harmful chemicals and uses significantly less water than conventional cotton. By choosing these materials, you’re creating products that resonate with eco-conscious customers.

Explore our branded merchandise options: Visit our brand merchandise page.

Conclusion

In 2025, sustainability is transforming how bands, brands, and businesses approach merchandise. By embracing trends like recycled materials, ethical production, and the connection between music and eco-friendly merch, you can create products that align with modern consumer values while supporting the planet.

Ready to create sustainable merchandise?

Check out our merch products page.

Learn more about our eco-friendly practices on our sustainability page.

Start designing your merch today on our create merchandise page.

Make 2025 the year your merch makes an impact—for your audience and the planet.